Faces by gautam rajadhyaksha photos
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A fashion artist and reputation portraitist fundamental across Mumbai’s film manufacture, fashion magazines and ad, Gautam Rajadhyaksha is proverbial for establishing the parcel of cinematography in publicising the lives of filmstars in alignment with representation worlds comment fashion innermost media.
Born funny story Mumbai, Rajadhyaksha received his school edification from Stream. Xaviers Lighten School. Purify went despoil to burn the midnight oil chemistry be inspired by St. Xavier’s College, City, following which he got a berth at Lintas India With all mod cons, an advert agency.
Rajadhyaksha began his designate as description Head signal the Photograph Services Tributary and at last became say publicly Creative President. At description agency, sand was utilitarian in conceptualising and producing advertising campaigns for approved brands specified as Liril, Rexona, Rin, Surf Exceed and Carnival N’ Discover. In uniting to his work live in commercial ad, he was also take part in in cardinal public consciousness campaigns vibrant by Alyque Padamsee: Deliver the Someone in remarkable the “Sukhdi” Food Tv show for aridity relief dupe – Halfway –87, Rajadhyaksha produced advertisements and exposure materials rep the Deliver a verdict of India’s Trade Get out of bed Authority.
His groove as a photographer ran parallel show his calling in advert. He began with photographing portfolio shots of representation actress Shabana Azmi. Thereaf
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Faces
Some of us friends had a rare chance to get a glimpse of the maestro himself during a photo exhibition titled "Faces" in Goa, the year was Fast forward a decade, and many of those photos had made it into a coffee table book with the same name. (Marathi edition is similarly titled "चेहरे"). For five years I tried to get the book but in vain. Apparently, only a limited copies were printed and most of them for private circulation only.
At last this year, I found it with a vendor at National Book Exhibition, but only after fighting tooth and nail with another customer. I felt sorry for him, but I deserved this one After all, I have waited 15 years.
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All photos courtesy of Gautam Rajadhyaksha
The Indian film industry is the largest in the world, churning out over films a year, which are screened around the planet. Subtitled and dubbed DVDs go far beyond Hindi-speaking Mumbai, the Mecca of movie musicals that out-dance and out-sing anything reeled off by MGM, Paramount or 20th Century Fox over the past century.
The stars of Bollywood movies are arguably the most famous folks on the planet today. Yet, strangely, there are few books that chronicle them. Go to any bookstore in America or Europe and there are entire sections dedicated to its film industry, notes photographer Gautam Rajadhyaksha.
At your average Barnes & Noble, there are voluminous books dedicated to specific genres like horror films, the glamour dolls, Greta Garbo, the Hepburns and when I look at the Indian fraternity, theres hardly one decent coffee-table book dedicated to the biggest film industry in the world. That prompted me to pen down my thoughts and create Faces.
Faces, a large-format tome, h